KANSAS CITY, Mo. — An era in the history of the country's telecommunication history - a history in which Kansas City had a front row seat - quietly came to an end Monday morning.
The off-again, on-again relationship between then Kansas City-based Sprint and Bellevue, Washington-based T-Mobile finally came together as a corporate merger earlier this year.
With T-Mobile being the surviving brand, the combined company no longer has a need for Sprint's brand name: Sprint customers are now customers of T-Mobile. Sprint's yellow storefronts are quickly becoming magenta T-Mobile storefronts. In Kansas City, the Sprint Center is now the T-Mobile Center.
"I want to acknowledge the Sprint history and its 120-year legacy that is now part of our legacy as we launch into this new era," T-Mobile CEO Mike Sievert said in a release Monday. "Our team has been working night and day to combine our storefronts - and this is so much more than just rebranding thousands of Sprint locations with a fresh coat of magenta paint."
T-Mobile completed the overhaul in just four months.
While T-Mobile is the surviving brand, the Kansas City Business Journal reported earlier this year that the combined company will still make use of Sprint's scaled back headquarters space in Overland Park.
