KANSAS CITY, Mo. — Boulevard Brewing Co. has challenged a Bay Area microbrewery to a charitable challenge centered around Super Bowl LIV.
Via the company’s official Twitter account, Boulevard Brewing suggested a “friendly wager” based on the outcome of “the Big Game” with San Francisco-based 21st Amendment Brewery.
“Loser sends the other brewery some beer AND donates $1,000 to a charity of the winner’s choice. You in?,” Boulevard Brewing asked.
Hey @21stAmendment, looks like our football teams are facing off in the Big Game soon. How about a friendly wager? Loser sends the other brewery some beer AND donates $1,000 to a charity of the winner’s choice. You in?
— Boulevard Brewing Co. (@Boulevard_Beer) January 22, 2020
While barred from using the term Super Bowl by copyright laws, it’s pretty clear that Boulevard is backing the hometown Kansas City Chiefs against 21st Amendment’s hometown NFL team, the San Francisco 49ers, who square off Feb. 2 in Super Bowl LIV at Hard Rock Stadium in Miami Gardens, Florida.
It didn’t take long for the two breweries to reach an agreement.
Four hours later, Boulevard took to social media again with the terms of the friendly wager.
The charities have been chosen. If Kansas City wins, @21stAmendment will be donating to @VCP_HQ. If San Francisco wins, we'll cut a check to @ProjectNightx2. LET'S DO THIS. 🏈 pic.twitter.com/so6Ztmt2OT
— Boulevard Brewing Co. (@Boulevard_Beer) January 22, 2020
In addition to betting beer (obviously!), a Chiefs win means a donation to the Veterans Community Project, while a 49ers win would mean a donation to Project Night Night, a homeless children’s charity in the Bay Area.
RELATED COVERAGE | Past Veterans Community Project coverage
Dec. 3, 2019: Veterans Community Project celebrates village completion
May 2, 2019: HowVeterans Community Projectfills gaps for homeless vets
April 28, 2019:Veterans Community Projectenters new phase
Feb. 20, 2019: Winter weather concernsVeterans Community Projectstaff
Oct. 25, 2018:Veterans Community Projectneeds help to build more tiny houses
Aug. 27, 2018:Veterans Community Projectplans expansion
One beer aficionado on Twitter had an even better suggestion, suggesting that a massive number of retweets should be persuade both companies to donate anyway:
How many retweets to make both companies donate??? Both are fantastic causes.
— Gravy J (@JSleazie) January 22, 2020
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